September 4 in history:
On September 4th, 1957, Ford Motor Company president Henry Ford the 2nd celebrated his 40th birthday by unveiling a new car brand named after his late father, Edsel Ford. Edsels in showrooms around America were kept under wraps until the 4th, “E-Day.” More than 60,000 Edsels were built the first year, but two years later, production was down to about three thousand, and the brand was discontinued.
An Edsel may have been given away as a prize on “The Price Is Right” during its original run on TV in the 1950s and ’60s. On September 4th, 1972, the game show was revived on CBS as “The New Price Is Right,” hosted by Bob Barker. A contestant won a Chevrolet Vega wagon worth $2,746 in the first “pricing game” of the new show.
A new way of taking photographs was introduced by inventor George Eastman: a personal camera that used rolls of film instead of photographic plates. On this date in 1888, Eastman registered the trademark name “Kodak” for the camera company he would start four years later.
Another leap in technology occurred on September 4th, 1998, when Stanford graduate students Sergey Brin and Larry Page incorporated a company named Google, which would become famous for its internet search engine.