January 28th in history:
On January 28th, 1959, Vince Lombardi was hired to coach the Green Bay Packers. Under Lombardi, the Packers won five NFL championships, including the first two Super Bowls. The championship trophy for the Super Bowl eventually was named after him.
In Super Bowl XXX, played on this date in 1996, the Dallas Cowboys became the first team to win three Lombardi Trophies in four years. Dallas defeated Pittsburgh, 27-17.
Super Bowl XXX received higher ratings than any other TV broadcast up until that time, except for the last episode of “M*A*S*H” in 1983. Alan Alda, who played Army surgeon Hawkeye Pierce for 11 years on “M*A*S*H,” was born January 28th, 1936.